Show Them the Ropes

Inspired by a recent trip to the coast, merchandizing guru Kelsie Morrow pulled together the beachy colors she came across in these wharf ropes for a new summer display at the Lizard Lounge.

She paid $20 for the turquoise rope and green net.

And she asked around and found someone with surfboards she could borrow.  “I think it’s important to be resourceful when putting together displays,” says Kelsie.  “Hardware stores, vintage stores and your friends and family are all resources for cool things that can pull together a great look.  Keep your eyes open everywhere you go.  In this case, it’s the texture of the green net against the brick that catches people’s eyes and causes them to take a second look.”

What do you think of Kelsie’s latest piece of merchandizing art?  Let us know at webadmin at hornytoad dot com.